Bachelor of Business Administration (BBA)
Bachelor of Business Administration or BBA is one of the most popular bachelor degree programmes after class XII/PUC. The BBA course is the gateway to numerous job opportunities in a plethora of sectors like Marketing, Education, Finance, Sales, and Government to name just a few. Here are some important highlights of the BBA program/degree that you should know about:
BBA Eligibility Criteria and Entrance Exams
BBA Subjects
Principles of Management | Business Mathematics & Statics | Introduction to Operations Research |
Business Economics | Financial & Management Accounting | Production & Material Management |
Personnel Management & Industry Relations | Marketing Management | Business Data Processing |
Business Laws | Introduction to Psychology | Business Analytics |
Introduction to Sociology | Micro Economics | Organisational Behaviour |
Essentials of Marketing | Corporate Strategic Management | Human Resource Management |
MIS / Systems Design | Understanding Industry and Markets | Leadership and Ethics |
Strategy | Entrepreneurship | International Business Management |
Sales & Distribution Management | Commercial Bank Management | Security Analysis |
Manufacture Planning and Control | Digital Marketing | Retail Management |
E-Commerce | Quantitative Methods | Computer Applications |
Family Business Management | Export/ Import Management | PR Management |
Project Management | Financial & Commodity Derivatives | Financial Modeling using spreadsheets |
Industrial Relations and Labour Legislation | Consumer Behavior |
Apart from these, the BBA syllabus also includes practical skills including the following:
Soft Skills & Personality Development | Professional Communication &Behavioral Grooming | Writing Skills |
Etiquette | Conversational Skills | Consulting & Problem solving skills |
Selling | Negotiating | Persuading skills |